Hey guys this is Part-3 of UX Design. To check our previous posts click here. A good UX designer has to learn about some good UX design principles, to start to think about your own experiences as a user and to learn about what makes a good UX team.
Here are the design principles to have good usability:
- Simple and easy to understand.
- Feels intuitive.
- Engaging-users should feel good while using it.
- Efficient-the fewer clicks to complete a task, the better.
- Make users feel supported.
- Make it easy to recover from mistakes.
- Consistency across different pages.
Accessibility:
Accessibility is also an important aspect of usability. In practice, accessibility is about designing products and services to accommodate the needs of all potential users regardless of their ability.
When designing, you should consider the number and type of potential accessibility issues or disabilities users may have. Disabilities include visual impairment(color blindness), auditory(hearing difficulties),seizures(photosensitive epilepsy) and dyslexia.By designing to reach all ability levels, you’ll create designs anyone can use and enjoy whatever the context. Designing for accessibility helps all users and is also known as universal design.
Detailed Principles:
One, making it simple and easy for them to understand. Two, making it intuitive. So customers increasingly expect to log onto a site or a system without any training and being able to navigate it very quickly. Third, it has to be engaging. And what this means is that customers have to come away having a delightful experience. And this means that they come away feeling good. They come away feeling like they want to come back.
Fourth, it has to be efficient. The user can three clicks what they used to have to do in eight? Fifth, they have to feel well-supported. So if they need help and advice, it has to be right there for them. Six. It has to be easy to recover. If the user makes some sort of mistake or missed navigation, it has to be quite easy for them to get back on track. Finally, has to be consistent across all the different pages of your website. It's quite helpful to follow the common industry standards that your user's already used to. And this includes things like having your menu at the top or at the left of your screen or having the icons and using those same icons throughout your website. And things like having the Next button at the bottom right-hand corner of your screen. There are also things like reusing the same fonts, the same colors and sizes across your website. And this might seem like really minute details at the moment, but they make a huge impact on your UX so it's really important that you pay attention to this.
Now that we've had a good look at the design principles, let's move on to some real-life examples. And what I want you to do for this is have a good think about your favorite apps or your favorite websites and think about what you like about them and what is it that keeps you coming back to them. And now what I want you to think about is some of those apps that you've deleted or those websites that you've left in frustration. Think about what it was that turned you off. No answer's too silly, and you've got to remember that it is often these small, minute details which make the difference between keeping a customer and losing them.
You might find that there are some common themes that emerge and you might even surprise yourself with what impacts your experience. If you're struggling for ideas, think of the popular ones, such as Netflix, Facebook, YouTube, or Snapchat. Think about what it is that keeps users returning to these. So now, we're going to look at who makes a good UX design.
And the answer to this is it's not just about having a really great designer on board. It's actually more about having an effective UX team in place. And this UX team needs to have people from all different sorts of backgrounds who bring different skills and perspectives to the table. So you might have someone who specializes in psychology or market research and then you have someone who's good at graphic design and someone with a really technical understanding to be able to build these cool widgets. It's also really crucial to have someone who's good with people on your team to get that all-important user feedback along the way. So working together is the most important thing here. It's being flexible enough to adapt that design based on all these different inputs. Collaboratively working with different people from different backgrounds is also really important.
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